For a very long time my Press and PR gurus, my retail advisors, and my personal Press office have been urging me to start writing a blog. Although I have achieved a level of notoriety (my name is imprinted into every pair of shoes sold throughout the world under the French Sole label) and obviously after almost twenty five years I am a reasonably well known shoe designer, coupled with the fact that I have had much written about me by other people over the years, I have decided to start one! (although, I still couldn’t get why people would want to read it?!).
Just over two years ago, French Sole found themselves with a huge warehouse full of over-ordered stock, end of lines, discontinued styles, factory samples and hundreds of press sample shoes!! What on earth were we to do with it all?
Two weeks ago on a Tuesday evening our worst nightmare occurred in our lovely Mayfair showroom and offices.
Fire had broken out deep within the cavity space between two walls, it was only because the smoke and heat was so intense that the girls downstairs in our store were alerted and able to call the Fire Brigade.
Firemen from three stations were on the scene with four engines within minutes of our call. This was the night before their day of action on the Wednesday.
They were due to go off shift but without hesitation, they were there and they saved our building from total and complete devastation and destruction.